The most successful marketing and public relations strategies are built on a foundation of ongoing dialogue between us and our clients. This relationship is cultivated through:
Periodic on-site visits by members of our staff keep us an active and informed part of our client’s executive management team. Often, it is the first-hand view and casual conversation with clients that provides the initial idea for new stories and projects.
A projected list of news stories and projects with target publication and implementation dates is provided to the client after our meetings. As material is readied for publication, story copy is sent to the client for review and final approval.
Monitor and clip publications
Our firm monitors local and regional publications, clips available published articles and provides them to our clients with each month’s statement.
Plan and review
Regular meetings provide the opportunity to review the client’s goals, update story lines and plan new strategies.